Kindle: Convergence Project

Publish to Kindle + Kindle Enterprise Publishing

Kindle had two separate Publisher tools, one a self-service portal, Kindle Enterprise Publishing (KEP) for smaller Publishers to manage their own titles and the other, Publish to Kindle (P2K), a tool that was built within Vendor Central and was used mostly by top 5 Publishers. We wanted to migrate Publishers over to KEP to empower Publishers to leverage the more powerful (and user friendly) KEP experience. In order to do this we needed to ensure we were losing no functionality in P2K and would enhance the KEP experience to handle more robust functionality needed by our bigger Publishers.

Navigation

I did an audit of both KEP and P2K to identify navigation, terminology, and functionality gaps within the experience. Here I identified variations in navigation and made recommendations on how to merge into the new experience.

File Upload

Publish to Kindle (P2K) only had functionality to bulk upload, while KEP had file upload functionality. Top 5 Publishers mostly used bulk upload but if they needed to fix one title they’d need to re-upload their entire catalog, which increased risk of errors. I improved the File Upload experience so it’s easier to use for all Publishers.